How to Conduct Eyetracking Studies

By | 2018-01-16T19:58:14+00:00 October 16th, 2017|Web Development, Marketing, SEO|

Eyetracking (ET) adds an extra dimension to user experience design. Watching what people are looking at adds a level of interest to usability studies. Following the eye at work makes you feel as though you are in the user’s head, […]

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Web Design Best Practices: Grab Attention With Minimalism

By | 2018-01-16T19:58:30+00:00 April 3rd, 2017|Web Development, Marketing, SEO|

Designers use hierarchy to express relationships and make content easier to understand. This piece explores the relationship between distance and attention, and explains how to use it to create an aesthetic design.

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